Why Lincoln

As the state capitol, Lincoln is Nebraska’s star city. It is a thriving community with strong economic growth and tremendous business potential. The city is home to a major research institution, a hard-working and well-educated labor force, a pragmatic local government, and a flourishing cultural scene.

Work force: Lincoln is one of the fastest growing cities in the Midwest, exceeding both state and national growth rates. Lincoln residents are known for their work ethic and innovation. The city has a healthy economy with the lowest unemployment rate in the nation.

Education: Many Lincoln residents hold degrees from one of the three acclaimed institutions of higher education located within city limits; the University of Nebraska-Lincoln, Nebraska Wesleyan University and Union College.

Research: The University of Nebraska-Lincoln serves as a nationally renowned research institution, conducting ground-breaking research in science and technology while maintaining some of the most respected educational programs in the country. 

Government: Developmental efforts are a high priority for Lincoln leaders. Local government has provided support and awareness of business growth and aided companies in maintaining a talented workforce.

Recreation: Lincoln has a thriving cultural environment. The Haymarket and downtown districts house restaurants, coffee houses, galleries, theaters and museums.  The ever-popular Husker football team, along with the Saltdogs baseball team and Lincoln Stars hockey team provide abundant opportunities for sports fans. Lincoln is proud of its extensive hiker and biker trails, beautiful city parks and children’s zoo. Lincoln’s art, entertainment and recreation scene is bustling, yet the city remains one of the most affordable communities in the nation.

To find out more about what makes Lincoln a Community of Opportunity, see the Lincoln Chamber of Commerce.